{"id":8018,"date":"2023-12-05T14:44:30","date_gmt":"2023-12-05T13:44:30","guid":{"rendered":"https:\/\/www.broadway.ma\/?page_id=8018"},"modified":"2025-08-16T13:32:07","modified_gmt":"2025-08-16T12:32:07","slug":"tv_commercial_production_valencia_maxi_ouarzazate","status":"publish","type":"page","link":"https:\/\/www.broadway.ma\/fr\/tv_commercial_production_valencia_maxi_ouarzazate\/","title":{"rendered":"Case study &#8211; Valencia maxi"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8018\" class=\"elementor elementor-8018\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-e631d73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"19137\" data-id=\"e631d73\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53985d0\" data-eae-slider=\"82661\" data-id=\"53985d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2bf555 elementor-widget elementor-widget-heading\" data-id=\"f2bf555\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Valencia Maxi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cbd0af elementor-widget elementor-widget-heading\" data-id=\"8cbd0af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">commercial<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b530463 elementor-widget elementor-widget-video\" data-id=\"b530463\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/843445689?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-3aecd9c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"50739\" data-id=\"3aecd9c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b7472c3\" data-eae-slider=\"23317\" data-id=\"b7472c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21178ce elementor-widget elementor-widget-heading\" data-id=\"21178ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: #ffcc00\">#<\/span>ABOUT THE PROJECT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b6f9d6 elementor-widget elementor-widget-text-editor\" data-id=\"9b6f9d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We produced this innovative web series for Valencia Maxi, a refreshing drink. Four parodic stories set in different eras were created: the Stone Age, the Roman Empire, Ancient Egypt, and the Crusader period. Thanks to the construction of existing sets, the Ouarzazate film studios were chosen to shoot the entire project with numerous extras in just two days. As a versatile production team, we translated our expertise in creating engaging content to the realm of\u00a0<strong>TV commercial production<\/strong>, delivering a visually compelling and entertaining series for Valencia Maxi.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-inner-section elementor-element elementor-element-e8e9fbf elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"64923\" data-id=\"e8e9fbf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-475c53f\" data-eae-slider=\"73493\" data-id=\"475c53f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-927d0c5 elementor-widget elementor-widget-video\" data-id=\"927d0c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/837130199?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8925c9e\" data-eae-slider=\"48854\" data-id=\"8925c9e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8632013 elementor-widget elementor-widget-text-editor\" data-id=\"8632013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>For the Valencia Maxi advertising project, we directed the entire production. Each episode&#8217;s plot was carefully designed, blending recognizable aspects of the brand&#8217;s identity with plenty of humor and historical references. The entire cast was made up of locally available Moroccan actors, and we sourced authentic sets and costumes for each historical period. importance of vaccination.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-446099b elementor-widget elementor-widget-text-editor\" data-id=\"446099b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><span style=\"color: #ffcc00;\">Client &#8211;<\/span> Valencia Max<\/strong><br \/><strong><span style=\"color: #ffcc00;\">Production-<\/span> Ozz Films\u00a0<\/strong><br \/><strong><span style=\"color: #ffcc00;\">Location &#8211;<\/span> Ouarzazate, Atlas Film Studios<\/strong><br \/><strong><span style=\"color: #ffcc00;\">Our contribution &#8211;<\/span> location scouting, line producer, executive producer, production management, film permit, film studios, casting<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eac76b elementor-skin-carousel elementor-arrows-yes elementor-pagination-type-bullets elementor-pagination-position-outside elementor-widget elementor-widget-media-carousel\" data-id=\"7eac76b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_per_view&quot;:&quot;2&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:7,&quot;sizes&quot;:[]},&quot;skin&quot;:&quot;carousel&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"media-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"scs.00_07_42_08.Still085\" style=\"background-image: url(&#039;https:\/\/www.broadway.ma\/wp-content\/uploads\/2023\/12\/scs.00_07_42_08.Still085.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"scs.00_02_17_08.Still082\" style=\"background-image: url(&#039;https:\/\/www.broadway.ma\/wp-content\/uploads\/2023\/12\/scs.00_02_17_08.Still082.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"scs.00_02_34_02.Still084\" style=\"background-image: url(&#039;https:\/\/www.broadway.ma\/wp-content\/uploads\/2023\/12\/scs.00_02_34_02.Still084.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"scs.00_01_51_12.Still081\" style=\"background-image: url(&#039;https:\/\/www.broadway.ma\/wp-content\/uploads\/2023\/12\/scs.00_01_51_12.Still081.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Pr\u00e9c\u00e9dent\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Suivant\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-cf7bd3b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"3219\" data-id=\"cf7bd3b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-132ef42\" data-eae-slider=\"61298\" data-id=\"132ef42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7720ad5 elementor-widget elementor-widget-heading\" data-id=\"7720ad5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: #ffcc00\">#<\/span>FEATURED PROJECTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-inner-section elementor-element elementor-element-22fe60b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"26858\" data-id=\"22fe60b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-28681a0\" data-eae-slider=\"74352\" data-id=\"28681a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d8f0746 elementor-widget-mobile__width-initial pa-carousel-template pa-carousel-horizontal pa-arrows-default elementor-widget elementor-widget-premium-carousel-widget\" data-id=\"d8f0746\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"premium-carousel-widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div id=\"premium-carousel-wrapper-d8f0746\" class=\"premium-carousel-wrapper premium-carousel-hidden carousel-wrapper-d8f0746 \" data-settings=\"{&quot;vertical&quot;:false,&quot;appearance&quot;:&quot;all&quot;,&quot;slidesToShow&quot;:3,&quot;infinite&quot;:true,&quot;speed&quot;:300,&quot;fade&quot;:false,&quot;autoplay&quot;:true,&quot;autoplaySpeed&quot;:5000,&quot;draggable&quot;:true,&quot;touchMove&quot;:true,&quot;adaptiveHeight&quot;:false,&quot;variableWidth&quot;:false,&quot;cssEase&quot;:&quot;ease&quot;,&quot;pauseOnHover&quot;:false,&quot;centerMode&quot;:false,&quot;arrows&quot;:true,&quot;dots&quot;:false,&quot;slidesDesk&quot;:3,&quot;slidesTab&quot;:1,&quot;slidesMob&quot;:1,&quot;animation&quot;:&quot;null&quot;,&quot;tabletBreak&quot;:1025,&quot;mobileBreak&quot;:768,&quot;navigation&quot;:[],&quot;carouselNavigation&quot;:&quot;none&quot;,&quot;templatesNumber&quot;:4,&quot;hasNavSlider&quot;:false,&quot;mouseTilt&quot;:false,&quot;mouseTiltRev&quot;:false}\">\n\t\t\t<!-- Dots -->\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"premium-carousel-nav-arrow-prev\">\n\t\t\t\t\t<a type=\"button\" data-role=\"none\" class=\"carousel-arrow carousel-prev\" aria-label=\"Previous\" role=\"button\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"fas fa-angle-left\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"premium-carousel-nav-arrow-next\">\n\t\t\t\t\t\t<a type=\"button\" data-role=\"none\" class=\"carousel-arrow carousel-next\" aria-label=\"Next\" role=\"button\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"fas fa-angle-right\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<!-- Main Slides -->\n\t\t\t<div id=\"premium-carousel-d8f0746\" class=\"premium-carousel-inner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"premium-carousel-template item-wrapper\" >\n\t\t\t\t\t\t\t<style>.elementor-9148 .elementor-element.elementor-element-42be9e5 > .elementor-container{max-width:500px;}.elementor-bc-flex-widget .elementor-9148 .elementor-element.elementor-element-14db30a.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-9148 .elementor-element.elementor-element-14db30a.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-9148 .elementor-element.elementor-element-14db30a > .elementor-widget-wrap > .elementor-widget:not(.elementor-widget__width-auto):not(.elementor-widget__width-initial):not(:last-child):not(.elementor-absolute){margin-block-end:5px;}.elementor-9148 .elementor-element.elementor-element-14db30a:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-9148 .elementor-element.elementor-element-14db30a > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/www.broadway.ma\/wp-content\/uploads\/2024\/01\/Frame-158.jpg\");background-position:center center;background-repeat:no-repeat;background-size:cover;}.elementor-9148 .elementor-element.elementor-element-14db30a:hover > .elementor-element-populated{background-color:#000000;background-image:url(\"https:\/\/www.broadway.ma\/wp-content\/uploads\/2024\/01\/Frame-159.jpg\");background-position:center center;background-repeat:no-repeat;background-size:cover;border-style:solid;border-width:2px 2px 2px 2px;border-color:#FFCC00;}.elementor-9148 .elementor-element.elementor-element-14db30a > .elementor-element-populated{border-style:solid;border-width:2px 2px 2px 2px;border-color:#02010100;transition:background 0s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:0px 5px 0px 5px;--e-column-margin-right:5px;--e-column-margin-left:5px;}.elementor-9148 .elementor-element.elementor-element-14db30a > .elementor-element-populated > 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